Connecting with your audience on social media isn’t always easy, but it is crucial for success. When attempting to connect with your audience, remember to be genuine. Some people often feel boastful about doing this, and it holds them back from making their brands public. They often find themselves asking how they can incorporate their faith without ostracizing people. 

4 Ideas for Effectively Connecting With Your Audience

1. Share your story: Many people often place too many prerequisites on their faith, and they do not see that telling their story is extremely important. 
2. Be authentic: Authenticity on social media will always be a great choice. It allows you to deeply connect with other people. You need to allow your soul to lead you. The energy you put out is received by those who come across your content. 
3. Bring your gifts to the forefront: You are activated out of your gifts and talents and into who you were made to be. You need to go back and extract lessons from your own life. 
4. Be relatable: Relatable content should be based on your own testimony. People need to be able to find themselves in your content. If no one can find themselves, then your content will be dead. 

Building a genuine personal brand

There are many ways to know if someone is genuine. For example, you can close your eyes when someone is speaking and listen to their frequency. When you do this, you can discern if the person is speaking from their ego or their soul. 

Another way is to turn off the sound on a video and watch. By doing this, you can discover the authenticity of someone’s content. 

Telling stories helps you connect with your audience. People easily connect with personal stories because they are relatable. Resolution is the intention of your storytelling, not shame-casting or increasing confusion. You want to bring your audience to a place of action. 

Takeaway: Effectively Connecting With Your Audience

You can build a business in the thought leadership realm by focusing on your own personal testimonies and revelations. Sharing stories about resolution and healing allows you to nurture those around you. Here are the major points to remember when trying to connect with your audience:

• Focusing on your ego or comparing yourself to others will hold you back in life.
• Remember to be authentic.
• Strive to connect with your audience.
• There are many things that can be learned from your own experience.
• If you’re sharing out of a place of untruth, then you are giving people false hope.